Active Age, online school by sberbank x mastercard

 
 

As a General Producer for Active age online school, I developed the content strategy, design elements, maintained responsibility for creative platform decisions. I oversaw end-to-end production, including overseeing staffing, interviews, technical requirements, and venue relationships. Over 1 million unique users visited the Active Age site during the promotional campaign.

Active Age courses for seniors is a joint project of Mastercard and Sberbank, which is the circulatory system of the Russian economy, accounting for one-third of its banking system. Active Age platform includes articles, videos, and exercises available for free on the Sberbank website.

 
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